If I'm itchy, bathe me with colloidal oatmeal shampoo. It soothes my irritated skin and calms the itch. After every walk, wipe my paws, belly and armpits with unscented pet wipes or a damp cloth. Wash my beds, my blankets and your sheets in fragrance-free, dye-free, hypoallergenic detergent and never use that. Fabric softener is a huge skin irritant, it makes me itch like crazy. Sometimes I itch because of food sensitivities. Omega-3 fatty acids reduce inflammation and improve my skin health. If my scratching continues for more than a week or gets worse, take me to the vet. It could be allergies, infections or something deeper. I'm Bagel. Follow me for more dog tips.